Facebook’s annual revenue from advertising climbed 8% in the quarter, according to new data from Kantar Media’s Media Intelligence.
The company posted a total revenue of $8.3 billion for the quarter.
The figures were posted Monday in response to a report from The Hill that Facebook will spend $10 million on advertising to promote its upcoming political ads.
It also announced a new program to help small businesses.
Facebook’s advertising revenue rose 7% in Q3, which is good news for the company’s shareholders who have been struggling to make ends meet with an ongoing battle with Google, Facebook and Amazon.
The companies spent $12.5 billion on advertising in the first three months of 2017.
The Wall Street Journal reported last month that Facebook was planning to spend $1 billion to help fund the first-ever pro-Trump “fake news” campaign, which it says would target “fake, fake, fake.”
Facebook has not announced plans to create any new ad buys in 2017.
Facebook said Monday that its 2017 ad spending could be up to 30% of revenue in 2018, up from about 17% this year.
It has been spending more than $1.5 million per day in advertising since May.